Prairie Lakes Healthcare System and the Watertown Area Community Foundation are joining forces to support Watertown Cares in its mission to fight homelessness in the community. Together, these organizations are announcing their backing of Watertown Cares’ latest awareness and fundraising campaign, SOS: Sam Off the Streets.

Watertown Cares, the nonprofit owner of 612 Flats, an 8-unit emergency housing facility near the intersection of Highways 212 and 81, has announced a creative campaign to shine a light on the urgent need for housing assistance in Watertown.

Cares Board Member Sam Mooney will spend 72 hours in a tent set up in the parking lot of Dakotaland Federal Credit Union, starting Monday, December 9, at 7 a.m. Mooney’s goal is to embody the challenges faced by individuals experiencing homelessness while raising awareness and funds to support 612 Flats.

For every $1,000 raised by the community, one hour will be subtracted from Mooney’s time on the streets, although he has committed to staying outside for a minimum of 36 hours. Adding to the challenge, Mooney will have only his tent for shelter, with no other support provided. He will document his experiences on social media and during live interviews on KXLG Radio.

To amplify the impact of this campaign, Prairie Lakes Healthcare System has provided a $25,000 challenge match, and the Watertown Area Community Foundation has contributed an $11,000 challenge grant. These matching funds will provide a $1 for $1 match of community donations up to $36,000, allowing supporters to make an even greater difference.

“Watertown Cares has been a lifeline for so many facing the hidden homelessness crisis in our community, stretching every resource to meet an overwhelming need. The stories of resilience and compassion we see every day remind us how critical this work is,” said Cammie Mengwasser, Executive Director of the Watertown Area Community Foundation.

I know that Watertown will come together to support this effort, ensuring we can continue to care for those who need us most.”

The combined support of local organizations and community members underscores Watertown’s shared commitment to addressing homelessness with urgency and compassion. Together, this partnership demonstrates the power of collaboration in tackling a complex local issue and driving real change.

“At Prairie Lakes, we believe in the power of community and the importance of standing together to address critical needs. Supporting Watertown Cares in their mission to provide emergency housing aligns with our commitment to improving the well-being of our community,” said John Allen, President and CEO of Prairie Lakes Healthcare System. “We are proud to partner with the Watertown Area Community Foundation to make a meaningful impact and inspire others to contribute to this vital cause.”

For more information on Watertown Cares and to contribute to the campaign, visit www.watertown-cares.org.